Add a logo or watermark to a video
Drop your logo onto the timeline above the video, drag it into a corner, lower the opacity so it sits quietly, and stretch it to cover the whole video.
Three steps, a couple of minutes
Drop in your video and your logo
The logo lands on its own track above the footage. A PNG with a transparent background looks best.
Place and style it
Drag it into a corner, scale it on the preview and lower the opacity in the inspector for a subtle watermark.
Set how long it shows
Drag the logo clip to cover the whole video, or only the intro and outro, then export.
Why use CutLuma for this
Any image works
PNG, JPG, SVG or WebP. Transparent PNGs keep only the mark, with no box around it.
Text watermarks too
No logo yet? Add a text clip with your handle or site and style it the same way.
Safe-zone aware
For TikTok and Reels, keep the logo out of the bottom quarter and away from the right edge where the app buttons sit.
Questions? Answers.
Does this remove the CutLuma badge?
Free exports carry a small CutLuma badge in the corner alongside your logo. Paid plans export without it.
Can I add the same logo to many videos?
Yes. The logo is saved in your library, so drop it into every project, or save a project as your template.
How transparent should a watermark be?
Around 50–70% opacity is visible without fighting the picture. Keep a full-strength logo for intros and end cards.